The Studio CEO: Business Coaching For Yoga & Pilates Teachers & Studio Owners
Welcome to The Studio CEO, the only podcast that empowers yoga and Pilates teachers and studio owners to step confidently into their roles as CEOs. If you're ready to take your business seriously, show up with passion, and scale your studio to new heights without burning out, you're in the right place.
I’m your host, Jackie Murphy, an award-winning, certified business coach with 12+ years in the yoga industry I’ve seen firsthand what it takes to turn your passion into a powerful, scalable business.
Join me as we dive into strategies, insights, and real-world advice to help you grow your revenue, build a thriving team, and create a business that serves you as much as you serve your clients. It's time to embrace your CEO mindset and make more money without working more.
The Studio CEO: Business Coaching For Yoga & Pilates Teachers & Studio Owners
Latest Episodes
5 Things That Will Change How You Run Your Studio This Week
I just wrapped Day 1 of the new Grow Mastermind cohort. Full day. Marketing and sales in the morning. Leadership and team in the afternoon.Every person in that room is smart. Works hard. Loves what they do.But they were all stuck ...
What Happens When You Sell Memberships Before You Have a Lease with Heather Dana
Heather spent 15 years in a public school classroom before walking away to open Lila Within Hot Yoga in Cortlandt Manor, New York. She sold founding memberships before she signed her lease, ran meta ads on $5 a day, and opened with 60 me...
Studio Success in a Small Town with Rachel Eidson
You've been running your studio for years. You survived the startup phase, you survived COVID, and now a competitor just opened down the street. You're still teaching most of the classes. And that teacher training you've been meaning to launch?...
Wanting to Quit to Thriving in Her Studio with Nicole Byars
If you've ever found yourself running your studio on fumes, resenting the business you built, and quietly googling "how do I sell a yoga studio"—this episode is for you.Nicole Byers has been in this industry for 11 years. She opened her ...
Closing a 16 Year Old Studio To Thriving Online with Sandra Vanatko
Sandra Vanatko opened the first yoga studio in Parker County, Texas 16 years ago and built something real from scratch. After COVID changed the landscape, Sandra did something most studio owners are afraid to even consider and then she actually...