The Studio CEO: Business Coaching For Yoga & Pilates Teachers & Studio Owners
Welcome to The Studio CEO, the only podcast that empowers yoga and Pilates teachers and studio owners to step confidently into their roles as CEOs. If you're ready to take your business seriously, show up with passion, and scale your studio to new heights without burning out, you're in the right place.
I’m your host, Jackie Murphy, an award-winning, certified business coach with 12+ years in the yoga industry I’ve seen firsthand what it takes to turn your passion into a powerful, scalable business.
Join me as we dive into strategies, insights, and real-world advice to help you grow your revenue, build a thriving team, and create a business that serves you as much as you serve your clients. It's time to embrace your CEO mindset and make more money without working more.
The Studio CEO: Business Coaching For Yoga & Pilates Teachers & Studio Owners
Latest Episodes
4 Beliefs That Are Keeping Your Ads From Growing
Someone once told me, kind of proudly, that he scrolls right past every sponsored listing on Google. Like it was a small act of resistance. I've thought about it ever since, because I don't think he was talking about Google at all. He was telli...
What Ads Really Cost: The Payroll-Savvy Way to Get New Students Every Month
You want to be well known in your town. You want more bodies in the room, because a full class is more fun to teach. You want a predictable way to grow your membership instead of waiting on referrals. And you want fresh faces, because you have ...
Ads Find Her, Your Content Convinces Her: The System That Fills Studios
Ads Find Her, Your Content Convinces Her: The System That Fills StudiosDo I run ads, or do I just keep posting organically? It's the question every studio owner asks... and it's not the right question. In this epis...
Should Your Studio Run Ads Yet? The Cost of Waiting and the 5 Green Lights
You've told yourself you'll grow organically first. Referrals, word of mouth, posting the right way. Ads are for later, when you're bigger. That sounds responsible, and it is costing you money every single month.In this episode, Jackie M...
The Handbook Trap: Why a Handbook Won't Fix Your Team
Everyone in the yoga and Pilates world is telling you the same thing right now: you need a handbook. And they're right — until they let you believe the handbook is the fix. Because here's what the research shows: SOPs don't fail be...